Updated Schedule

Schedule:

Tuesday 7th November 2017: Filming for three hours just the artist.

Tuesday 7th-Friday 24th November 2017: Edit our video as much as we can in between filming days and then complete all editing by the 24th.   

Wednesday 8th November 2017: Filming for three hours just the dancers.

Tuesday 14th November 2017: Filming for three hours both artist and dancers.

Draft Music Video

Editing Process

Editing update from Ceri Lewis

Filming Preparation

Myself and Steph have spoke to a lighting expert who is happy to offer advice with our video and we have arranged dates to book the Hall (for the stage) in advance to make sure we can all make it. The lighting was set up on the 09.10.17 (photos shown of this setting up process are shown below) and our first filming date is the 10.10.17. We have ensured that tomorrow our artist and dancer duo have brought the clothes we have asked for that will fit with our genre and stand out to our target audience. As briefly shown in our pitch, our dancers will be wearing a black leotard and our artist (Freya) will be wearing Mom Jeans (clearly fitting the indie genre) with a black top and black shoes and possibly a statement cardigan adopting the style of many indie artists. We will be staying after college till 18:00 to ensure we get as much filming as possible completed and we will update our blogs of how much of the filming process we have completed.

Animatic

Storyboard

Storyboard Progress from Steph2000

Narrative Theorists

Narrative Theorists from Steph2000

Representations in our Music Video

Representation In Our Music Video from Steph2000

Change Of Location

As presented in our pitch Steph and I were originally considering/basing our idea on using a Church as our primary location for filming. Due to setbacks with this idea, Steph and I have decided to create still a performance video, however changing the setting to on stage with professional lighting. Many aspects of our idea remain the same; we will still be using "Bows" and "Freya Tamsin" as our dancers and artist, still be using the indie song "Take Me To Church" and will be using a church setting theme within the stage setting-we aim to achieve this by lighting techniques.

Our audience feedback was very helpful to us within making this decision, the problems raised especially about lighting in the Church, are all valid points which enabled Steph and I to re-consider our plan. We are also not totally discounting the idea of the Church, who we are currently working with to understand what we can and can not film. The aim now regarding the Church is to look around the Church and possibly take some photos enabling us to gain authentic inspiration for the look we would like to create on stage. Our overall research and planning into the indie genre has allowed us to make this change without having to drastically change our idea. We intend for our video to benefit from this idea as we believe this setting change will allow us to create a more professional looking video. Steph and I are equally as excited and enthusiastic about our new video, as due to our research we feel this will still fit to the indie genre and hopefully look effective.  

Class Feedback

In our pitch, we handed out feedback sheets so our audience members can comment on the things they like and dislike about our idea whilst giving any recommendations of anything they would do differently. 

Positives:
- Church location
-Two different locations
-Inspiration
-Stained glass windows
-Good outfit and location ideas
-Cover idea
-Locations
-Female artist
-Clear idea on what to do
-Adapted for girl singer
-Good inspiration
-Dancer costumes staying the same
-Location would be effective and interesting X2
-The Dancers
-Mise en scene
-Environment will match the song X2

Negatives:
-Might not have much dancing space
-Lighting in the church and outside
-Check the church is clean and in good condition
-Might not get permission to use the locations you want
-Church lighting
-Lighting jump
-Could be seen as disrespectful so be cautious
-Lighting may be difficult
-Lighting around churches could be hard
-Lighting issues X4
-Ideas may be overused
-Get permission

Recommendations:
-Make sure you have lighting for the church
-Setting back up option
-Be aware of lighting
-Use bright lighting within Church X2
-Try another less typical location

As our audience were 17-18 years old with a mix of both genders it means they fit our target audience (16-24 year olds) which shows their feedback means we can adapt our video idea to appeal to them more. Myself and Steph decided to have a recommations part on the feedback sheet as it means we can actively get our target audience involved to improve our video which ultimately will make the video appeal to them more. We are looking at the Church idea and are considering changing it due to the lighting element which would be difficult to control and our video would not look very professional if the lighting levels change throughout the video. Although we have spoken to a local Church and they are happy to have a meeting with us we aren't sure if the song will be appropriate. We're starting to consider other alternatives and we will update our idea if it changes.

Feedback Survey Sheet

Take Me to Church Survey by Anonymous HINHDPuR on Scribd

Myself and Steph decided to hand out a feedback sheet to our class during our pitch meaning we can then evaluate this feedback and take on board any recommendations our target audience may have.

Class Pitch

Music Video Pitch from Steph2000

Twitter Feed

Link to our singer's Twitter account (Freya Tamsin)

Link to our dancer's Twitter account (Bows)

Myself and Stephanie (Steph) decided to create Twitter pages for our singer (Freya Tamsin) as well as for our dance duo (Bows) who we are featuring in the music video. We have decided to create a page for both our singer and dancers as we believe although the singer will be one of the main focuses of the video however we feel the dancers play an equally important role. By creating these twitter pages, it will make our artist and dancers seem more realistic as well as gaining an understanding of what traditional artists will say on social media apps in order to be recognised by their target audience. As our target audience if 16-24 year olds (both genders) this is the main age group that generally use social media apps therefore it is vitally important artists use this free advertisement platform to get their music heard by their target audience.

For Freya Tamsin's profile (our singer) we have used a photo of her for the icon photo and a concert scene for the header clearly conveying to her target audience she is a performing artist. Myself and Steph have used a slightly more scenic photo for her icon picture which may be more recognised by the audience that she is an indie artist. For her bio, we have said "Other than singing, I don't really know what I'm doing" which will convey the typical sense of humour that may appeal to her target audience as well as making the artist seem more 'relatable'. We have stated her location as 'Liverpool' matching with her biography presenting Freya Tamsin as a consistent artist.

For Bow's profile (our dancers) we have used a silhouette photo of two people jumping mid pose expressing the idea of union between the dancers and for the header we have used a photo of a pair of ballet shoes clearly conveying the fact this duo are dancers. Our bio for them says "dance, dance, dance pretty much sums us up very well" which adds a more informal and friendly approach which should appeal to our target audience. We have set their location as Manchester/London as this is where we have said they met Freya in her biography so this allows us to develop our artist and dancers as much as possible through this continuality.

Myself and Steph will be updating these Twitter pages throughout our Coursework meaning we can link the artist and dancers to the process (such as when we start filming) following the typical connections of an artist adopting a similar style of speech to how

25 Word Pitch

Take Me To Church
Scenesters
New Casuals
Indie
16-24
Males
Females
Dancers
Sofia Karlburg
Visual
Stained Glass
Performance&Narrative
Dramatic
Bows
Illustrative
Choreographed
Freya Tamsin

Artist Comparison: Dancers- Bows

Artist Comparison by Anonymous R4yjJExB on Scribd

Artist Comparison: Lead Singer-Freya Tamsin

Comparison Artist- Freya by Anonymous HINHDPuR on Scribd

Bows- Dancer Biography

Bows Biography by Anonymous R4yjJExB on Scribd

Freya Tamsin- Singer Biography

Freya Tamsin Biography by Anonymous HINHDPuR on Scribd

Chosen song

Myself and Steph have chosen to do Take Me To Church by Hoizer for our music video as we feel this is the song that will produce the most effective and professional music video. As we already have a choreographed dance routine to this song we can use this on two dancers which will add a more unique element to the music video as the original music video does not include a dance routine. We also have a friend who has keys to a church in a local town which means we have the option to take up an illustrative element in our video due to the literal Church setting. Our chosen cover song is by Sofia Karlburg who has a very similar singing style to our friend who we have chosen to be our lead singer and this will ensure our video looks as realistic as possible as our singer will be singing over the lyrics rather than miming as through our music video research we have decided this approach makes the video look more natural. We are going to take a dramatic approach for our music video which with the dancers and the church setting combined with our plan to dress the dancers and singer in dark clothing and makeup should overall result in an effective music video.

Chosen Cover song:

 

Possible Songs

For this project, I will be working with Stephanie (Steph) Colderick and we have decided to look towards the Indie genre as this is the genre we both generally listen to and enjoy. We have looked at five potential songs we feel we could work with as they all have a similar style yet have some differences and we will decide between each of them.

Take Me To Church- Hoizer

Take Me to Church is performed by the Irish Musician Hoizer and we feel it will be a good song choice as we feel we can make this music video look effective and professional as possible as we have friends who have a choreographed dance to this song as well as having an opportunity to possibly film in a church which will give the video a literal meaning. The church setting will be open with lots of natural light which will benefit the outcome of the video as it won't be dark as we do not have the resources to provide professional lighting. As we are looking at our singer to be female as we feel she perfectly fits the role and as she has a powerful singing voice in general, as she sings over the lyrics the music video will look very realistic. As Hoizer is male, Steph and I have found a good female cover of the song that we're going to use. Overall, this song appears to be the most appropriate choice as we both feel we can create an effective music video.

Hold Back The River- James Bay

Hold Back the River is performed by the English singer-songwriter and guitarist James Bay and although this song is fairly similar to Take Me to Church, the main guitar motif in the song means we can use our friend who can play the guitar which will add a realistic and professional element to our music video. There is a possible nature approach that we can include in our video and Steph and I feel this open light natural setting will help improve the quality of the video adding a professional element. Our possible dancers also know a short dance to this song and although the dance to 'Take Me To Church' is more well developed, there is a possibility to improve this routine is we wanted to use it for the music video however both Steph and I have not seen the routine for this dance yet we saw the routine for Take Me To Church in April 2017 so this routine will be easily remembered to use so this would be the more appropriate dance choice.

Ho Hey- Lumineers

Ho Hey is performed by the American indie band The Lumineers and it's a slightly different song that we considered as it is shorter and slightly more fast paces which means we can create a more eccentric looking video. The main focus of this music video is the guitar motif which we can use as we have a friend who can play the guitar however it would be harder to create a band for the song as we don't have many connections with friends who can play instruments apart from our friend with the guitar.

Blame It On Me- George Ezra

George Ezra is an English singer/songwriter and musician who generally uses his guitar in a wide range of his music. Blame it on me is one of these songs so this shows we can again use our friend who plays the guitar which will add a professional element to the video due to the fact she can play the instrument well. This song however is slightly more fast paced and upbeat which means although it will still stick with the indie genre, it'll be a more interesting video as it will have a more quirky element as it will be busier and faster.

You've Got The Love- Florence and the Machine

You've got the love is performed by the English indie/rock band Florence and the Machine and this song is a different style of indie song as it is slightly more upbeat and also has a female singer. This would be ideal as we know more people that are female that we can use as our possible artist. This song is more upbeat and one of our dancers has done a choreographed dance routine to this song so with some practice, we can polish this routine and use it in our video. However, because only one of the dancers knows the routine it does mean myself and Steph will need to consider dedicating a lot of time to perfecting this routine in comparison to the Take Me To Church routine which both of the dancers know really well so it means we could dedicate more time to other areas of the planning and preparation for the music video.